Main Course
A multi-sensory mural on a new urban art trail, designed so blind and visually impaired participants could paint it too — funded by a $50,000 grant we helped write.
- Year
- 2018
- Location
- Fort Lauderdale, Florida
- Scale
- 12' (H) × 82' (L)
- Client
- Cadence Landscape Architecture · The Mockingbird Trail
- Grant secured
- $50KGrant secured
- Impressions
- 1MImpressions
- Participants
- 200Participants
- To completion
- 14 hrsTo completion
Artwork by
Partners
- Cadence Landscape Architecture
- The Friends of The Mockingbird Trail
- Lighthouse Foundation of Broward for the Blind and Visually Impaired
- The Community Foundation of Broward
- Broward Community College
Press
- The Sun Sentinel
- Venice Magazine
- Landscape Architecture Magazine
- Business for the Arts of Broward
- Lauderbabe
- TheWeek.com
- Channel 7 News
Services provided
- 01
In-depth 360º research into The Mockingbird Trail — a new urban art trail in Fort Lauderdale inspired by a myth about Florida's state bird — and The Lighthouse of Broward for the Blind and Visually Impaired.
- 02
Grant-writing assistance, in collaboration with Cadence Landscape Architecture, to secure $50,000 of funding from The Community Foundation of Broward.
- 03
Identified and booked renowned artist Ernesto Maranje to lead the artistic design.
- 04
Scouted and selected prime wall locations along The Mockingbird Trail.
- 05
Conceived and implemented a multi-sensory art-making technique directly involving people who are blind and visually impaired in the painting itself.
- 06
Worked with Cadence to install multi-sensory elements — motion-sensor sound and scent-releasing technology, plus custom textural wall attachments.
- 07
Coordinated a public event on Martin Luther King Jr. Day for over 200 participants.
Highlights
Continuous press and speaking invitations.
Appearances by the political leaders of Fort Lauderdale, including the city's former Mayor.
One million impressions across digital and press platforms.
Completed within 14 hours.